Music Industry Internships

By Lori Spencer

 

Many of today’s music industry experts originally began their careers as college interns. Music industry internships provide invaluable experience for young aspirants and offer a chance to learn the ropes of the music business. Types of music industry internships vary widely, from performing clerical tasks to working in promotions and marketing, or recording studio apprenticeships. Perks and bonuses may include free concert tickets and the opportunity to meet famous musical artists. Not all the work is glamorous, however; interns are frequently assigned menial jobs such as running errands, fetching coffee, answering phones and cleaning up the studio after hours.

Music industry internships can be the key that opens doors in a business that is notoriously difficult to break into. College students typically…(cont’d)

 

Read the whole story here: http://www.wisegeek.com/what-are-the-different-types-of-music-industry-internships.htm

Musician Marketing 101

By Lori Spencer

 

In the music industry, artists and record companies are marketing a product: themselves. They market physical products as well, a band’s latest CD, a DVD, or other official merchandise, and items simply will not sell by mere virtue of their release. A savvy music marketer knows that promotion, publicity, advertising, and branding are absolutely essential to generating sales. Without a creative and aggressive marketing campaign, a truly amazing album or artist might never find a sizable audience. Musician marketing involves employing all of these methods to get the music heard by as many potential buyers as possible.

The Internet has revolutionized the way music reaches listeners, for better or worse. Prior to the mid-1990s, musician marketing was chiefly…(cont’d)

 

Read the rest of the story at http://www.wisegeek.com/what-is-involved-in-musician-marketing.htm

Negotiating A Record Contract

By Lori Spencer

 

Recording contracts are legally binding agreements between an artist and the record label defining the rights, obligations and remedies for each party. A recording deal may just be for a single project, or on a “per album” basis, but most are long term commitments of three to seven years with periodic options to renew. As the record company is making a considerable financial investment in the costs of making and producing albums, they naturally expect a substantial return.

This tutorial covers many of the key points to negotiate in a record deal, but is not intended as legal advice. Always have an experienced entertainment law attorney review any record contracts before signing.

Step 1

Negotiate the most important thing first: who retains creative control – artist or record company? Artists will of course try to retain as much control over their own work as possible, but most major record label contracts reserve the right for the company to veto the artist’s choice of studio, producer, songs, musicians, cover art and the like.

Step 2

Discuss the length of the proposed contract. As record contracts generally sign artists for a certain number of records (not years), it could be a one-record deal or a six record deal. There is an option to renew after each album or period of time, usually at the record company’s option. “Options” are explained further in Reference 2.

Step 3

Have your contract clearly define the extent of exclusivity. While every recording contract engages the exclusive services of the performer or group (meaning you can’t make records for any other companies during the contract term), some labels will try to push this exclusivity clause too far and unfairly bind artists from doing other projects.

Step 4

Estimate a recording budget for each album under the recording contract and negotiate an appropriate advance. It’s important not to ask for too much upfront, because these advance monies are fully recoupable from the artist’s future royalties. Think of it like a loan, and never borrow more than you can realistically pay back in a reasonable amount of time (based on sales expectations).

Step 5

Have your manager or attorney negotiate the best possible royalty rate they can get in the contract. Most new artists receive a royalty rate of between 9-14%. Many record contracts increase the artist’s royalty rate by degrees with each subsequent album based on performance and sales figures. Advances and production budgets generally will also increase with each album under the contract.

Step 6

Hammer out the details of a song publishing arrangement if the artist writes their own material. Most record labels will want a piece of the publishing pie, as this generates a significant amount of revenue for the company. Sometimes the split is as much as 50/50 between the songwriter and record label.

Step 7

Make certain your contract clearly defines both parties’ rights and obligations in regard to artist merchandising, publicity, marketing, promotion, public performances, touring, tour support, control/maintenance of artist’s official website, and other fine points involved in a standard recording contract.

Tips

As all things must eventually come to an end, make sure the recording contract sets a clear procedure for termination of the deal. It should also spell out the legal remedies available if one or the other party defaults. Labels sometimes go bankrupt or out of business and sell the artist’s contract to another record label; your contract needs to cover all of these “what if” scenarios that could happen down the road.

You may also want to insert a “key man” clause that states if your A&R rep, producer, or a key person within the record label or band should leave, the contract may be terminated.

Warnings

A “sideman’s clause” is recommended if the artist wants to be free to do studio work with other artists, appear on benefit or compilation albums, movie soundtracks, etc. Even with such a clause the artist will still need permission from the record company before recording elsewhere, but without a sideman’s clause, the artist (or members of the band) would not be allowed to appear as a guest on any other albums.

Key Concepts

• record contract negotiation
• record contract deal
• recording artist contracts
• entertainment law contracts
• record deals contract
• artist record company

References

• Music Biz Academy: What’s A Record Deal All About? [http://www.musicbizacademy.com/knab/articles/recorddeal.htm]
• YouTube: What to Expect in a Recording Contract [http://www.youtube.com/watch?v=4v7GMpA5sVI&feature=related]
• YouTube: Record Deals and the Future of Music [http://www.youtube.com/watch?v=1eg5JKPwLqI&feature=related]

User Bio

Lori Spencer has written professionally since 1986. She is the author of three nonfiction books, is writing her fourth and provides content for eHow and LIVESTRONG.COM. She also produces and hosts a weekly radio show. Her subjects of expertise include history, media, music, film and the performing arts.

Self-Producing Your Album: A Guide for Musicians

By Lori Spencer

 

Making a record is the first step on every musical artist’s path to success. Here’s how to save time and money in the studio by doing it yourself.

 

Read the rest of the story at

http://www.suite101.com/content/self-producing-your-own-cd-a-guide-for-musicians-a382500

Writing Heavy Metal Songs

By Lori Spencer

 

When it comes to writing heavy metal songs, it’s more about the attitude and riff than following any given format. While the basic rules of songwriting still apply, there are times to burn the rulebook and forget everything you’ve been taught in school. Don’t get too caught up in technique–rock and roll is rebellion, above all else.

Read more: How to Write Good Metal Music | eHow.com http://www.ehow.com/how_7335893_write-good-metal-music.html#ixzz1g8ybRfSw

Mechanical Licenses and Copyright: What Songwriters Should Know

By Lori Spencer

 

If you are a songwriter and another artist wants to record one of your songs, there are legal issues to consider. Before someone else can legally record your song, they must get a license and pay a fee if you own the copyright. In the recording industry, this is called a mechanical license. U.S. copyright law prohibits the manufacture and distribution of songs written by others without a mechanical license. This rule holds in most countries, although statutory requirements may vary. This license ensures that the music publisher and songwriter get paid for their work.

Read more: How to Put Your Music on Someone Else’s CD | eHow.com http://www.ehow.com/how_8508528_put-music-someone-elses-cd.html#ixzz1O79SZHpd

Renewal Options in Recording Contracts

By Lori Spencer

 

A record contract is a written agreement that binds a record company to an artist or band for a specified number of albums. These agreements are typically exclusive, meaning that the artist may not perform recording services for any other label or organization for the duration of the contract. Every recording contract will contain renewal “options,” generally after each album. The option to renew the contract is at the record company’s sole option, not the artist’s.

Read more: How to Write a Non-Renewal Music Agreement | eHow.com http://www.ehow.com/how_8508259_write-nonrenewal-music-agreement.html#ixzz1O77iNiZO

How to Blend the Sound of a Guitar and Bass

By Lori Spencer

 

Achieving just the right blend between guitar and bass should be felt by the listener “like a warm hug” according to Manny Marroquin, mixing engineer on multiple platinum hits for John Mayerand other top recording artists. Think of the guitar as one arm and the bass as the other arm. The idea is to wrap both arms around the listener and engulf them, blending the two sources together to sound like one.

Effective microphone placement, the tone, instruments, amplification, style and rapport of the musicians themselves–and not studio wizardry–represent the keys to successfully blending bass and guitar.

Read more: How to Blend the Sound of a Guitar and a Bass | eHow.com http://www.ehow.com/how_7339161_blend-sound-guitar-bass.html#ixzz1g8wzWNra

 

Best Tips to Become a Singer

By Lori Spencer

To become a singer requires not only a natural talent but also ongoing vocal training. Singers are constantly striving to improve their range, strengthen their voices, and learn new techniques. Before embarking on any kind of musical career, a singer must first learn to train and protect his or her voice. While other musicians have external instruments to play, requiring only the interaction of the hands, fingers, wrists, or mouth, singers face a more difficult challenge because the vocalist’s instrument is built in. Therefore the entire body must be kept in good shape, not just the throat itself.

The first step to become a singer is…

Read more at http://www.wisegeek.com/what-are-the-best-tips-to-become-a-singer.htm

How to Break Into the Radio Industry

By Lori Spencer

Radio has always been a competitive and challenging industry to break into, even more so in the age of media consolidation. Jobs that pay well are few and far between, often requiring relocation to a city far from home. Computer automation of radio stations means less airtime available for live personalities. The frequent turnover of station management and format changes presents little job security; typically an entire staff is let go when a radio station changes hands. Despite these drawbacks, if you still want to become a radio programmer, there are some time-tested methods for getting your foot in the door.

Although a college degree is not necessarily required to become a radio programmer…

Read more at http://www.wisegeek.com/how-do-i-become-a-radio-programmer.htm