By Lori Spencer
Whether you’re an aspiring promoter wanting to produce a music festival, or a local band producing and promoting your own shows, be prepared to do a lot of hard work. Unless you have unlimited funding to hire help or a lot of dedicated volunteers, most of the responsibilities will fall upon your shoulders.
While there are certainly ways to make money from concert production, you have to spend money before you can bring the show to the stage. Having a budget – even a small one – to work with is essential. You’ll also need to be well-organized, perform well under pressure, and have the ability to juggle several different things at one time.