Make no mistake about it — the broadcast industry has changed significantly in the past two decades. Media ownership is now consolidated into fewer hands, major media outlets are suffering budgetary woes, automating programming, and cutting jobs. The Internet has revolutionized broadcasting as we know it, offering news and entertainment options galore with the click of a mouse. The programming consumers once paid for is now readily available for free online. As a result, many professional broadcasters now find themselves working for much smaller salaries, if they can find work at all.

While the broadcaster is in no immediate danger of becoming an endangered species….


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s